I am the type of consumer they call Organizational consumer. I personally like to buy thing/ items for myself and then want to make something of it by selling it.
When buy an item /product I think about how it would benefit me health wise. I also look at home my family and friends can you an benefit as well. My final step of before I purchase are looking at what the item is made of. For example I bought a new shampoo brand. For me it’s very hard to find something that doesn’t have coconut listed as an ingredient (i’m allergic). For me look at packaging is what brings me to a new product. I also follow a lot of influencers on social media . I Love Jackie Ania ! She so much fun and great reviews and energy.
Funny thing is I do have post purchase behavior. I kinda put a couple of items in my shopping chart as a maybe. When I get to the register I decides if I would like to purchase it. Sometimes you have to think about somethings before commitment.
Rochelle Lewis 